Insomniac

More than 20 years ago, an underground movement was created in the warehouses of Los Angeles — a vibrant DIY culture rooted in music, creativity, and community – which would eventually become the world's largest dance music and experience company: Insomniac.

Insomniac has busted out a treasure trove of OG flyers and posters from the DIY rave heyday of the ‘90s — to shape the aesthetic of a new creative collaboration between Pasquale Rotella and Rick Klotz. Their fresh vogue now boasts a modern mishmash of throwback trends and future looks, combining elements of rave gear, festival threads and street style.